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A. B. Clark Marketing recognizes that many business leaders are “hands-on” types of individuals, who like to perform their own work and who appreciate useful business information that they can use to improve their companies’ profits. With these individuals in mind, A. B. Clark developed some relatively inexpensive reports. Some of these serve as “how to” guides and others relay useful business discoveries not known to the general public. These reports were written to benefit executives in firms of ALL sizes. Moreover, A. B. Clark has intentionally presented information in 15 to 50 page reports that get to the heart of the subject matter, by eliminating fluff. Once you read the following topics, it is likely that you will want to order one or more of the reports. Thus, A. B. Clark placed directions at the bottom of the page regarding how to obtain the following reports. How to Build a Sophisticated Sales Forecasting System Using a Spreadsheet
Based upon 15+ years of building sales forecasting systems and 5+ years of teaching such techniques to college students, Dr. Clark developed a simple report that can help a novice, with an elementary knowledge of spreadsheets, the logic needed to build even the most sophisticated forecasting systems. This copyrighted product first teaches a person about the different types of forecasting systems, ranging from judgmental to correlation, and regression to time series, models. It then teaches an individual how to build a time series system using the logic employed by major consumer goods and retailing corporations. By working through the simple examples given, a person will learn how to handle the effects of seasonality, holidays, days of week, Leap Years, geography, product variations, vacations, inclement weather, trends in data, and the like. Once a reader works through the simple examples, he or she will better understand how leading Fortune 100 companies forecast sales to know when to schedule raw material deliveries, production runs, and product shipments to reduce inventory stockpiling. Similarly, an individual who examines this report should readily see how such systems can be used to evaluate personnel based upon their past and anticipated contributions. The net result will be that a person at a small, mid-sized or even large company might be able to build a sales forecasting system that will perform just as well as (if not better than) those of Fortune 100 corporations. Yet, because relatively few companies have to deal with 5+ years of daily data for hundreds of products being sold through thousands of outlets, this report teaches how to build a forecasting system on a standard spreadsheet platform, rather than on a mainframe. By developing one’s own sales forecasting system, a person can obtain projections that will often outperform many, if not most, commercially available software products. Some of these canned products have been selling for tens of thousands of dollars and the cost of hiring programming experts that are knowledgeable of sales forecasting can easily run into the millions of dollars. Since an individual who develops his or her own system usually becomes more familiar with his or her company’s data, those who perform tasks similar to those in this report get the added benefits of (1) Improved budgeting, (2) Time savings, (3) Reduced inventory costs, and (4) Decreased stockouts. Moreover, even if a person decides to invest in a larger system, he or she will have an inexpensive tool that can be used on limited data to see how good a job the developers and/or installers did. With basic college textbooks now retailing for well over $100.00 and with such books not providing anywhere near the details, this report being sold for the VERY low price of $99.99 should pay for itself many times over. Therefore, do not delay. Instead, order the How to Build a Sophisticated Sales Forecasting System Using a Spreadsheet report today.
Buying-Behavior Assimilation Patterns of African Americans, Asian-Americans, Hispanic-Americans and Native Americans
In today’s highly competitive world, business executives often wonder, if I run advertisements in certain “ethnic publications” in a certain area will the promotions likely be profitable or unprofitable? Similarly, many businesspersons are asking themselves questions like, if I specifically target Asians, Blacks, Hispanics, or Native Americans, in inner-city areas will I likely make more money than if I target mainly whites? Moreover, they are often wondering what ethnic groups to target in inner-city versus non-inner-city areas, in order to increase corporate earnings. Furthermore, while it might not be a top priority, they often want to know which civic activities can most use their help, since they are often approached by many charity and social service organizations. To address concerns such as these, Dr. Clark compiled the findings from his spending more than three years as a business professor studying ethnic purchasing patterns. In so doing, he wrote this report, which presents the major findings that he presented at prestigious national and international scholarly conferences, regarding the assimilation patterns of the four leading minority groups in the United States. Specifically, Dr. Clark provides insights into American Indian, African-American, Asian-American, and Latin American buying behaviors. He does this for more urbanized versus less urbanized areas. Additionally, he examines Southern versus Northern Blacks. By reading this information, manufacturers, distributors, retailers and service providers will gain tremendous insights into the patterns of ethnic assimilation that are taking place in the United States today and learn how and where they can better market their goods, services and ideas. With basic college business textbooks now retailing for well over $100.00 and with such books not providing anywhere near the details of this report, this report being sold for the VERY low price of $99.99 should pay for itself many times over. Therefore, do not delay. Instead, order the Buying-Behavior Assimilation Patterns of African Americans, Asian-Americans, Hispanic-Americans and Native Americans in More Urban and Less Urban Areas report today.
How to Make Proper Site Selection Choices
In this copyrighted report, Dr. Clark, who has performed site selection work for leading companies and who has taught undergraduate and graduate business students how to do it, tells a businessperson how he or she can better determine where to locate his or her establishments. By combining elements of his academic publications in refereed journals, with his “real world” work for multiple clients, Dr. Clark teaches some of the basic “tricks of the trade.” Specifically, the man, who received awards for teaching excellence, discusses the three major types of site selection, which are (1) Analog, (2) Gravity, and (3) Regression approaches. In this report, he provides advantages and disadvantages of each technique and provides basic information that will enable a novice to select the best approach. Then once a person has selected the best tool, Dr. Clark provides insights into how to implement the proper tool, with simple examples. Moreover, he shows how to use a spreadsheet to handle even complex site selection analyzes requiring regression approaches. By reading this report, an individual should enhance the likelihood of making wise site selection choices and reduce the chances of making poor selections. This is true whether a person does the work on his or her own or hires someone else to do it. With basic college business textbooks now retailing for well over $100.00 and with such books not providing anywhere near the details of this report, this report being sold for the VERY low price of $99.99 should pay for itself many times over. Therefore, do not delay. Instead, order the How to Make Proper Site Selection Choices report today. Ordering Information To order any, some or all of the above items, please printout the below form, fill it out and enclose it in your letter to A. B. Clark Marketing. If you decide to order one report, please send a check or money order for $99.99. For two reports please send a check or money order for $174.99 and for three reports please send a check or money order for $224.99. With the price of basic business college textbooks now being well over $100.00 and with such books not providing anywhere near the details of these reports each of these options represents a TERRIFIC deal with the BEST deal being to order all three reports at one time! Name (with title): _____________________________________________ Company: __________________________________________________ E-mail Address (or Addresses): _________________________________ __________________________________________________________ Street Address: _____________________________________________ City: _____________________________ State: ___________________ Country: __________________________ Please check the reports that you are ordering: □ Sales Forecasting "How to" Product □ Buying Behavior Patterns of Minorities □ Site Selection "How to" Product The amount enclosed is: □ $99.99 for one report GREAT DEAL* □ $174.99 for two reports BETTER DEAL* *As always, SHIPPING is FREE to virtually all destinations. Because great expense was incurred in the production of these reports, A. B. Clark Marketing only allows these reports to be used by the primary purchaser and does not allow the resale, copying, or distribution of the information in these reports without the express permission of Dr. Clark. For this reason, each report shipped has a unique identifying number, and Dr. Clark asks that abuses be reported directly to him. To signify that you have read and understood this policy, please sign below: Signature showing policy agreement: __________________________ How did you first find out about these products? ___________________ _______________________________________________ (Optional) The above currencies are in United States dollars, and A. B. Clark Marketing deposits a check before shipping. Orders placed in the United States are shipped within ten business days of receiving a check, and they should arrive within three weeks of your mailing your order to: A. B. Clark Marketing P. O. Box 218655 Houston, TX 77218 Orders that come from outside of the United States are shipped via the most economical form of delivery, unless other arrangements and offsetting compensation are provided in advance. A. B. Clark Marketing reserves the right to change prices and/or products offered on this page. The press releases for these three reports are as follows:
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